MOBILITY AND TRANSPORT
European Road Safety Charter
good practice

Good practice submission

Good practice submission

What problem did you address/are you addressing? 
Test the driving skills of business drivers.
What are your objectives? 
To increase the responsible behavior of business drivers.
To encourage managers and executives in companies by thinking that it makes sense to invest in a "safe driver" employees.
To demonstrate in a fun way, with practical exercises on the safe driving circuit ground that the most skillful driver is a safe driver.
Describe the characteristics of your target audience 
People who spend the preponderant part of their services on the road. To a large extent they are sure to be unproblematic drivers that do not have any problems on the road, in other words, they do not need a safe driving course.
How many people did you reach/have you reached? 
List the actions you carried/are carrying out 
Date 
Tuesday, 1 July, 2014
Name of action 

Establishing partnership with media representative and dealer of certain car brand.

Date 
Friday, 1 August, 2014
Name of action 

Organization of a set of practical exercises, determination of the vehicle for each exercise, selection of evaluators, preparation of evaluation forms.

Date 
Monday, 1 September, 2014
Name of action 

Media presentation of the event, encourage companies to participate.
Set up of racing teams and determination of the terms of the event.

Date 
Monday, 1 September, 2014 to Saturday, 1 November, 2014
Name of action 

Implementation of events, media announcements, preparation of photo and video posts.

Date 
Saturday, 1 November, 2014 to Friday, 28 November, 2014
Name of action 

Evaluation of all events results and final event with the presentation of the evaluation of results.

How did you disseminate/are you disseminating results or how did you promote/are you promoting your initiative? 
Facebook, web page, newspaper.
How did you evaluate/are you evaluating the success of your action? 
After completion of the event, we will send the invitation to all participants as well as to all participating companies in the project to attend an all-day safe-driving course, to upgrade their driving skills.
Who carried/carries out the evaluation activities? 
Internal evaluation
When did/will you carry out the evaluation? 
After the intervention
How many groups did you evaluate/have you evaluated? 
Number of interventions groups 
6
Number of control groups 
4