At launch we did as many efforts as possible, simultaneously to get as many downloads as possible at one time. (Boost) The more downloads on the same day, the higher the app gets in the ranking list.
And its more viewable. It ended up high in the rankings and more people (including our employees and subcontrctors)where able to see it and download it. More things need to be done regularly: Advertising, Reporting to appreview media as many as possible. App and safety magazines and more.We will try to promote it as much as we can. We will also promote it on our internal website and promote it when we do our sitevisits and when we do internal safetyeducations.
We also recently had a visit from The Swedish Work Environment Authority and they where impressed by the app and said they maby will be using it for there own cause also when they do inspections.