Every four minutes a child is prematurely lost on the roads of this world.Many more are injured, often severely. Throughout the world, roads are bustling with people operating cars, buses, trucks, motorcycles, and mopeds; with pedestrians and other types of road users. Travel made possible by motor vehicles supports economic and social development in many countries and makes transporting goods and people fast and easy. Despite these benefits, however, motor vehicles are involved in accidents that are responsible for millions of deaths and injuries every year worldwide.
In 2017 Lithuanian Transport Safety Administration started a campaigned which attempted to reduce the number of accidents in railways. The campaign revolved around education and communication with Lithuanian people and different groups of society. Successful results and the increased attention to safety problems in railways inspired administration to continue its mission and expand it by promoting safety in roads as well.