MOBILIDADE E TRANSPORTES
Carta Europeia da Segurança Rodoviária
Eventos dos Membros

Road safe campaign for young drivers

  1. Portuguese
  2. English
19. January 2016

“Granny’s ride” is the campaign that innovates the way how to reach young people by using music and social media. The message is the simple: if you drink don't drive, take a ride or a táxi. The result was huge in Portugal.

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