What problem did you address/are you addressing?
A.M.I ONLUS is born in 2003 to encourages the improvement of safety conditions for motorcyclists. With its team of professionals, practitioners, medical and legal experts, AMI analyzes the root-causes of accidents and propose solutionsThis initiative is the normal consequence to follow up this aim.Italy is a lovely place where ride a motorbike. Unfortunately, the wrong approach to road safety problems causes an almost stationary number of dead and injured people between the PTWs. The two main area that we analyse are: infrastructure and driving#RunForSafety by A.M.I ONLUS is a project, which aims to realize concrete actions to solve the problem of infrastructure and driving, linking the problem with who can solve it.The project use the symbol of not safety guardrails to restore attention on PTWs accidents and explain to what is a wrong projected infrastructure, in parallel we organize meetings with councils. On the other side we work to give safety driving trainings.
What are your objectives?
Reach a critical number of people to support the initiative
Create a "brand" with enough appeal for the institution and for the normal people at the same time, as the symbol of the project.
Push all actors to the same direction: safety roads for all users
How did you disseminate/are you disseminating results or how did you promote/are you promoting your initiative?
Websites/ news papers / blogs : a list of very important journalists has been created during this first year. These journalists are always available to publish material related to road safetysocial networks: we have created a strong network of groups and pages on facebook, instagram and twitter Facebook AMI#RunForSafetymailing list : through our mailing list is possible to reach formally many politician involved in road safety issueautopromotion: the people has the power to spread our project.
How did you evaluate/are you evaluating the success of your action?
Number of local city that adopt a safe guardrailNumber of people involved through social media Number of people partecipating to our trainingsAn Example of the result of the project is the task reached by the council of Ferrara. Thanks to our support, they can now start an improvement of road safety using money from road users penalties Ferrara Motion