MOBILITY AND TRANSPORT
European Road Safety Charter
good practice

Good practice submission

Good practice submission

What problem did you address/are you addressing? 
- High accident risk during commuting (“in itinere”): accident risks on the road and at accesses to the factory premises - Accident risks inside/outside factory premises for employees driving cars as part of their work (“in mission”).- General road safety and safe driving (during commuting or private trajectories)
What are your objectives? 
The package includes trainings and information campaigns to make employees conscient about safe driving as well as improvement of road safety within factory premises and cooperation with local authorities regarding road safety at accesses to the factory,
How many people did you reach/have you reached? 
List the actions you carried/are carrying out 
Date 
Wednesday, 1 January, 2014
Name of action 

Analysis of traffic accidents during commuting/work : Incorparation of regarding analysis into occupational accidents statistics to investigate/analyse possible risks, take measures and monitor evaluation.
Improvement of road safety at accesses to the factory: Investigation of places with risks of traffic accidents at accesses to the factory premises (access roads etc.) So far, changes in traffic routing at two factory accesses have been suggested to the local authorities and operated by the latter.
Employee trainings on safe driving: Practical and theoretical trainings for certain groups of employees (quality control drivers, frequent users of the SEAT car pool), operated by a specialised driving school. Average participation so far was 71 % of invited persons. Evaluation reveals that participants valued the training very positive as they felt well-educated by it. It is planned to continue the trainings in the coming years to reach the best possible coverage in employee groups with an elevated risk of suffering traffic accidents during work.
Guide for safe driving: A guide for safe driving  has been created and is to be made accessable to the whole workforce. The guide can be applied on work-related and private trajectories.
Campaigns/measures regarding road safety within factory premises: Continuous identification of employee groups with certain risk of traffic accidents and taking of appropriate measures (briefings or other kinds of measures).
So far, the following campaigns are planned for 2016:
Campaign on respecting traffic rules during trajectories within factory premises (fastening the seat belt, not using mobile devices etc.). Target group: employees driving cars within factory premises; media: briefings, other kind of measures.
Campaign on risks of distraction during work-related journeys for employees driving cars outside the factory premises as part of their work (“in mission”) (media: briefing, internal media; possibly introducing a policy/agreement regarding the use of mobile devices during work-related journeys).
General campaigns on road safety: regular campaigning via internal media, posters etc. on road safety and safe driving, targeting the whole workforce or certain employee groups.
2014: An article with recommendations for safe driving has been published in internal media (MundoSEAT, available on the intranet and as magazine, coverage: whole workforce).
Planned for 2016: Information campaign to make employees conscient about fastening the seat belt in coaches of the collective employee transport (spread through internal media; target group: users of collective transport, also rest of workforce)

How did you disseminate/are you disseminating results or how did you promote/are you promoting your initiative? 
External spread: The package of measures as a whole will be described as good practice in the Volkswagen group’s internal database. Single measures will also be described in articles on the ERSC website. Internal spread: The single activities’ contents will be spread/publicised through internal media (intranet, company magazines SEAT hoy and MundoSEAT, posters, leaflets, teampanels in the workshops, internal briefings and/or in practical/theoretical trainings).
How did you evaluate/are you evaluating the success of your action? 
- Evolution of work-related traffic accidents (number and frequency of accidents) indicate risks and suitabilty/effect of measures taken- Measures regarding traffic accident (risks) within the factory premises are documented and traced in the occupational safety department’s risk assessments. - Number of safety inspections regarding road safety realised by our occupational safety experts indicates continuous pursuance- Percentage of targeted employees attending trainings indicate coverage of measure; evaluation of questionnary filled in by participants indicate appropriateness, quality and sustainability of trainings- Coverage of each internal media indicates the potential no. of employees reached by campaigns and directives
Who carried/carries out the evaluation activities? 
Internal evaluation